Built around five engagement stations, the space invited people to experience Pipers through sight, sound, smell, touch and, of course, taste. From a flavour-packed taste truck and ingredient displays to videos, artwork and a unique Pipers crisps pick-and-mix, every touchpoint was designed to celebrate what makes the crisps so distinctive.

From the initial concept to the design and build of the space, we worked hand in hand with Pipers to bring their flavours to life at festivals up and down the country.